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Alex Hearding founded Red Wolf Risk after spending more than 17 years building, operating, and consulting for licensed cannabis businesses across the United States.
Experience Includes:
Unique Expertise: Alex is one of the few cannabis professionals who can speak fluently in three critical languages:
This combination allows Red Wolf Risk to design systems that satisfy operators, insurers, and regulators simultaneously — creating real ROI for clients.
Professional Approach: Alex's philosophy is simple: risk management should make you money, not just spend it. Every OPS engagement is designed to produce measurable financial returns through insurance savings, loss prevention, and operational efficiency.


Alex Hearding and Red Wolf Risk aim to help operators navigate risk management in the cannabis industry
In this episode of Under the Microscope, host Jenny Germano sits down with Alex Hearding, Founder and President of Red Wolf Risk, to break down what’s next for the cannabis industry. From upcoming federal rescheduling and the possibility of full descheduling in the future and what these shifts mean for day-to-day operations. The conversation focuses on how operators can prepare for a more regulated future. Alex explains why aligning with federal standards now is critical and dives into the role Quality Management Systems (QMS) and Good Manufacturing Practices (GMP) will play as the industry matures. Together, they explore how proactive compliance can help operators stay competitive, strengthen operations, empower them to quickly adapt by lowering risk exposures and increase business value ahead of future mergers and acquisitions. Tune in to gain insights into what lies ahead for cannabis operators and positioning your business for the industry’s next phase.
In this episode of 'Under the Microscope with Jenny,' host Jenny Germano welcomes her guest, Alex Hearding from Red Wolf Risk, who brings expertise in environmental science and worker safety. Alex and Jenny explore critical topics of protecting employees in cannabis cultivation operations by understanding Worker Protection Standards. Their discussion covers the specifics of Worker Protection Standards (WPS) and the critical need for compliance with EPA regulations on pesticide use, including the roles and requirements for workers and handlers, the importance of training, PPE, emergency assistance, maintaining decontamination stations and common violations. This episode provides practical tips and best practices to help operators ensure compliance and protect their workers, making this a valuable resource for anyone involved in cannabis cultivation.
In this comprehensive episode of 'Under the Microscope,' host Jenny Germano and returning guest Alex Hearding delve into the critical topic of workplace safety in the cannabis industry. They discuss the hidden hazards in cannabis operations and explore effective prevention strategies. The discussion covers essential OSHA regulations, the significance of worker safety programs, and the importance of creating a culture of safety. Jenny and Alex share their extensive experience and offer practical advice for operators, bringing attention to necessary safety plans, proper chemical storage, and the often overlooked OSHA compliance requirements. They emphasize the importance of employee engagement and training, providing actionable steps for operators to enhance workplace safety.
In this episode of 'Under the Microscope', host Jenny Germano, a seasoned cannabis consultant, welcomes Alex Hearding from Red Wolf Risk to discuss the intricacies of insurance in the cannabis industry. With over a decade of experience in cannabis operations and insurance risk management, Alex provides an in-depth look at various insurance types, their importance, and the potential pitfalls operators face. The conversation covers general liability, property insurance, product liability, and more, emphasizing the critical need for understanding and incorporating safeguard endorsements into business operations. The episode aims to demystify the complex insurance landscape and offers practical advice for cannabis business operators on managing risks effectively.
Whether you're an operator seeking insurance savings, a lender protecting your portfolio, or a carrier improving your book performance we're here to help.
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